2018, Branding, Visual Identity

Dog lovers in Dallas can put pee pads in the past. This is a branding project for Looie, a Dallas based company providing hand-delivered real farm fresh grass patches that make it easy for dogs to conveniently take care of business anytime, without the mess. I partnered with the founders of Looie to develop the logo, a character (a bulldog), brand personality, and other visual applications.